Min-Liang Tan Defines The Next Generation Of Gaming
Gamers around the world are known for their competitive spirit. Consistently looking for ways to improve their ability to go for high scores and to improve the overall experience for other players. In this light Razer has risen to become the premier company in the industry.
Choosing to make a career change, Min-Liang Tan, the Razer CEO partnered up with Robert Krakoff to create a company that would enhance the players’ overall experience. While most entrepreneurs speak of creating a better mousetrap, these gentlemen dreamed of building a better mouse. They began with their first mouse that was designed to upgrade speed and precision, the Boomslang mouse.
Since the company’s inception in 2005, and with Min-Liang Tan at helm, the product line has grown to include a multitude of products from mice to gaming chairs.
However, Tan diversified the company’s portfolio. The launch of their first smartphone also allowed them to enter the Hong Kong stock exchange. The backing of prominent companies such as Intel, Temasek Holdings, and more allowed the company to expand its holdings.
With the capital, the company was able to expand its reach into Asia by acquiring the virtual currency firm, MOL Global in Malaysian. This allowed the company to simultaneously expand its product line and give additional benefits to players.
While Razer started with mice, they have since grown to offer more than just equipment. The founders have created a company that has invented other ways to improve players’ performance. It is not uncommon for gaming companies to create a line of products such as coffee mugs and t-shirts. However, Razer has taken it further with items such as performance-enhancing beverages and chewing gum. It takes more than a great understanding to appreciate the mind of a gamer. It takes another gamer, with an eye on what could be. Refer to this article to learn more.
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